Who pays for sustainability? If you’re in sales, account development, client direction or the owner of an events agency here’s a simple guide to growing your business. You’re always asking us “Who should pay for the cost of our environmental and social efforts? Should we increase prices so the customer pays, or should we absorb […]
Raising the Bar: What 2025 is teaching us about responsible events It’s been just over a year since event:decision started benchmarking responsible event delivery, using an E, S and G framework. Already, the movement is positive. What began as a handful of forward-thinking planners asking the right questions is fast becoming embedded in the planning […]
The end of sustainability is nigh? Far from it… PwC’s 2025 State of Decarbonization report reveals a landscape where corporate sustainability initiatives are not retreating but instead progressing quietly and becoming more rigorous. Despite public narratives suggesting a pullback, the report indicates that companies are steadfast in their commitments, driven by the recognition of sustainability […]
How Hotel Groups Convert MICE Business with Impact Reporting The global hospitality market grew from $3.5tr in 2023 to $4tr in 2024, marking a robust compound annual growth rate (CAGR) of 15.5%. GlobeNewswire . But how can hoteliers and meetings sales teams demonstrate a better MICE product? We’re all accustomed to benchmarking and placing MICE […]
Benchmarking Events: Beyond Global Averages to Regional, Client Sector, and Event-Type Insights In the dynamic world of event planning, understanding how your event measures up is more than a reporting requirement, it’s a crucial and strategic advantage. While global benchmarks can offer a broad sense of progress, they rarely provide the depth and relevance needed to drive […]
Why an exhibitor recognition scheme matters Exhibition season is here and there’s a renewed focus not just on building more visually attractive and impressive stands, but on building them responsibly. Increasingly, exhibitors and organisers alike are being asked: “How sustainable and responsible is your presence?” Now you can benchmark, with STANDout, an Exhibitor Recognition Scheme successfully […]
event:decision reflects on a recent sustainability-focused trip through Switzerland Earlier this month, our Head of Sustainable Event Operations, Laura Robinson, joined a group of industry leaders on a journey through Switzerland for Go Sustainable, this exclusive study trip offered the chance to get to know two of Switzerland’s premium MICE destinations; Lucerne & Zurich, in an inspiringly […]
Event Industry News Sustainable Events Guide Launch This week we are covering the last four of the eight topics from questions put to the panel at the Event Industry News annual Event Sustainability Breakfast Briefing. Measuring impact and proving sustainability efforts Selecting sustainable suppliers and venues Executing sustainable events in practice Addressing policy, regulation, and accountability […]