How to win the event gold rush. While thousands rushed to California during the Gold Rush, savvy entrepreneurs made their fortunes supplying the miners instead. They understood a fundamental truth: in every gold rush, the prospectors don’t just need ambition — they need infrastructure. Today, the events industry is in the middle of its […]
All event agencies & suppliers say sustainability and responsibility matter. Of course they do. Far fewer use these very channels to win more work, protect margin and increase client lifetime value. That’s because in many agencies & supply-side, sustainability & responsibility sit where growth goes to die: compliance, reporting, H&S or risk management. When responsibility […]
Prove your event’s impact in numbers: Introducing event:decision’s Social Value Yield (SaVY) You already know your event does more than hit attendance targets. Events support local jobs. Events put money into a responsible supply chain. Events can improve well-being, spark community partnerships, and leave something behind long after the last lanyard is packed away. The […]
Eleven predictions for event sustainability in 2025. (Yes, 2025). In Dec-24, event:decision made the following 11 predictions. Let’s see how we (or more realistically, you) got on. Responsible event delivery will match sustainability in importance to clients While carbon emissions remain a dominant theme, responsible event delivery – a wider focus on ethical practices […]
Exploring the current state of environmental, social and governance (ESG) factors in the event sector. Delivered live at the Sustainable Event Show Friday, 7th November 2025, London. The event sector is a highly diverse & transactional yet creative sector. We include sporting events, cultural, community, conferences, experiential, corporate and brand activity within our remit. We […]
Sustainability is not the new normal – despite many wishing it so. It’s easy to believe that sustainability has become the default for present-day events. After all, every RFP mentions “green initiatives,” and many planners can proudly point to sustainably labelled menus or the removal of overt single-use plastics. Yet, as both event:decision data and […]
‘Regeneration’ encapsulates the evolving aspirations of the events industry as we enter 2025.
It’s the time of year where we start to look forward. Here are CEO Matt Grey’s predictions for event sustainability in 2025
Impact Review Q3 2024 event industry sustainability performance update Oct 2024 in event:decision, Impact The second of event:decision’s 2024 Impact updates on event industry sustainability performance brings you a summary of the state of sustainability. Who are event:decision? A team of EventProfs now providing data to over 200 event and agency brands. We provide proof points […]