So, how did it go?
event:decision’s Power 30 Most Sustainable Agencies has announced its results.
But how effective is the Power 30 for those taking part? Here are the results of our feedback exercise…
The Power 30 Most Sustainable Agencies programme celebrates the agencies leading the events industry’s transition toward more responsible and sustainable practices. The Power 30 continues to recognise organisations that are embedding sustainability into the core of how they design, deliver and measure events.
Developed by event:decision published by micebook, the Power 30 identifies agencies that demonstrate leadership through credible sustainability strategies, transparent reporting and measurable impact across the events they produce. Participants submit both organisational sustainability information and event-level data, allowing the programme to assess not just ambition, but real-world delivery.
Feedback from participating agencies highlights the strong value the programme provides:
100% will enter, or ‘almost certainly enter’ again
100% use Power 30 to motivate their team
92% use Power 30 in winning new business
92% use Power 30 for client retention
92% rated the Power 30 submission process “thorough and diligent.”
At the same time, agencies expressed interest in deeper engagement beyond the ranking itself. Many suggested opportunities for knowledge sharing, peer collaboration and industry discussion among sustainability leaders.
These insights point to an exciting opportunity for the programme to evolve from a recognition initiative into a community platform for sustainable event leadership. Future editions may include enhanced content showcasing agency sustainability innovations, opportunities for collaboration among participants, and expanded recognition for partners across the event supply chain.
For 2026-7 we plan to bring Production & AV into the fold as a separate category.
As expectations around environmental and social responsibility continue to grow, programmes like Power 30 play an important role in highlighting the organisations driving meaningful progress.
By recognising leaders, sharing best practice and encouraging transparency, the Power 30 Most Sustainable Agencies programme helps accelerate the transition toward a more sustainable events industry.
If you’re a hotel, venue or supply-side business looking to align with the Power 30 Most Sustainable Agencies, get in touch.
