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Laura Robinson

About Laura Robinson

This author has not written his bio yet.
But we are proud to say that Laura Robinson contributed 14 entries already.

Entries by Laura Robinson

Benchmarking Events

May 13, 2025/in event:decision, Impact

Benchmarking Events: Beyond Global Averages to Regional, Client Sector, and Event-Type Insights In the dynamic world of event planning, understanding how your event measures up is more than a reporting requirement, it’s a crucial and strategic advantage. While global benchmarks can offer a broad sense of progress, they rarely provide the depth and relevance needed to drive […]

STANDout from the crowd…how to exhibit responsibly.

April 29, 2025/in event:decision, Impact, Track

Why an exhibitor recognition scheme matters Exhibition season is here and there’s a renewed focus not just on building more visually attractive and impressive stands, but on building them responsibly. Increasingly, exhibitors and organisers alike are being asked: “How sustainable and responsible is your presence?” Now you can benchmark, with STANDout, an Exhibitor Recognition Scheme successfully […]

Go Sustainable: Big Impact, Small Footprint

April 15, 2025/in event:decision, Impact, Track

event:decision reflects on a recent sustainability-focused trip through Switzerland Earlier this month, our Head of Sustainable Event Operations, Laura Robinson, joined a group of industry leaders on a journey through Switzerland for Go Sustainable, this exclusive study trip offered the chance to get to know two of Switzerland’s premium MICE destinations; Lucerne & Zurich, in an inspiringly […]

Question Time continued… (EIN-style)

April 1, 2025/in event:decision, Impact, Track

Event Industry News Sustainable Events Guide Launch This week we are covering the last four of the eight topics from questions put to the panel at the Event Industry News annual Event Sustainability Breakfast Briefing. Measuring impact and proving sustainability efforts Selecting sustainable suppliers and venues Executing sustainable events in practice Addressing policy, regulation, and accountability […]

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  • Exhibitor Benchmarking – recognise real effort.June 11, 2026 - 9:13 am
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  • Is event planning a science or an art?May 25, 2026 - 6:59 pm
  • Answers to your own questions (yes, really…)May 18, 2026 - 2:52 pm
  • The Story of the Empty TableMay 14, 2026 - 3:40 pm
  • Badges or reality?May 11, 2026 - 4:01 pm
  • Are you measuring inputs or outcomes?May 1, 2026 - 8:35 am
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