Redefining Event Sustainability, ESG for Events is here
Redefining Event Sustainability, ESG for Events is here.
As sustainability principles proliferate through all industry sectors, the events industry is facing a paradigm shift. While everyone knows event sustainability is about more than calculating carbon, that’s the area that has received the most focus so far.
Until now, most ESG conversations — Environmental, Social, and Governance — have revolved around the ‘E’, overlooking the influence of the ‘S’ and ‘G’.
Still think ESG reporting is none of your business, only relevant to large corporations? The Event Industry Forecast 2022 reported that 97% of event planners believe that social responsibility will be an integral part of their future events.
event:decision’s pioneering new product ‘Impact’ is changing that by enabling event owners & managers to check each of E, S & G on an event-by-event basis. This marks a groundbreaking moment for sustainability in our industry.
Impact will enable event planners to;
- Ensure that you are at least considering the full array of ESG factors for each event within your portfolio.
- See how you compare in each area with other brands’ events, with direct benchmarking by factor.
- Certify that an event is assessed by event:decision impact.
- Download certificates and view your assessed events in dashboard format.
Elevating Social Responsibility
The ‘S’ in ESG stands for Social Responsibility, an aspect often overshadowed by environmental concerns but critical in creating balanced, equitable events. Impact ensures you are evaluating the socially beneficial elements of your events.
Diversity, Equity, & Inclusion
Impact promotes a more inclusive product by ensuring you consider diversity, equity, and inclusion within event operations, ensuring that every individual working on the event feels valued, respected, and equally represented.
Staff Living Wages & Wellbeing
Event teams form the backbone of any event. Impact ensures that you consider their wellbeing, the provision of living wages, decent working conditions and a supportive environment, reflecting an ethical approach to staff treatment.
Community Engagement
Events can be pivotal in driving social change. Impact ensures you consider the engagement and beneficial contributions to local communities, reinforcing the event’s potential as a catalyst for positive societal transformation.
Strengthening Governance
Impact facilitates and ensures you consider proficient insurance & risk assessment, ensuring events are well administered with relevant insurances, RAMS and ESMP’s and reducing potential operational risks.
Regulatory Adherence
A cornerstone for any event’s success is adherence to sector regulation. Impact ensures you consider compliance with sector-specific regulations and optimal cancellation terms, instilling confidence in both organisers and participants.
Reducing Environmental Impact
While Impact emphasises the ‘S’ and ‘G’, it also addresses the ‘E’, providing comprehensive insights into an event’s carbon emissions, making use of the features of our carbon footprint measurement sister tool ‘Track‘.
Resource Utilisation
Impact scrutinises the re-purposing of both event materials and distribution of unwanted food, making events more sustainable and reducing wastage.
Carbon Calculation
By offering precise carbon footprint evaluations, Impact aids event managers in implementing effective strategies for carbon mitigation and environmental preservation.
Transformation through Impact
Impact isn’t merely a measurement tool; it’s a catalyst for sustainable transformation in the events industry. By ensuring event managers are comprehensively aware of all ESG elements and benchmarking your events against others in the industry, Impact will propel events towards sustainability, inclusivity, and ethical governance, setting a new industry standard.
Industry Evolution
Impact’s groundbreaking approach marks the onset of an evolved event industry, one where every event contributes to societal well-being, environmental conservation, and ethical conduct.
Impact’s introduction is a huge step towards a balanced approach to event sustainability, emphasising the equal importance of social and governance considerations in event planning, alongside often more visible environmental concerns.
If you’d like to find out more about how we could measure and advise on your event ESG goals, get in touch.
